After show his magic in the cinema worldwide, Harry Potter continues the phenomena with his latest adventures book Harry Potter and the Deathly Hallows.

• Pre-orders of “Harry Potter and the Deathly Hallows” on the Amazon.com website are coming in at the rate of one every five seconds, and more than 1.8 million have been ordered so far.
• Amazon is reporting Banff, Alta. is definitely the town with the most Potter fans.
• Spellbound residents from Banff ordered more copies than any other town in Canada.
• Indigo held several parties across the country to mark the book’s release.
• A section of downtown Toronto closed down and transformed into Diagon Alley to accommodate hundreds of made-up witches and sorcerers who lined up for hours to get their hands on the book the minute it was released.
• Sixteen countries printed the book on eco-friendly paper, according to a release by Markets Initiative, a Vancouver-based environmental group that has worked with Rowling.
• The ‘green’ publishing of “The Deathly Hallows” has saved enough trees to amount to 2.5 times the size of New York’s Central Park and has reduced enough carbon emissions to equal 1,577 cars off the road.
• If Friday was mayhem for bookstores, Saturday was madness for Canada Post as thousands of staff working overtime in cities across Canada to deliver 80,000 copies on time.
• “Normally there would be about 10, today we have 42 trucks in service,” Canada Post’s Kathy Neal told CTV News.
• To date, more than 325 million Potter books have been sold worldwide. It’s expected the seventh book will sell at least 55 million copies, once translations into French, German, Hebrew, Dutch, Spanish and other languages, become available in late 2007 or early 2008.
• The hype machine churned even faster when the fifth movie based on Rowling’s series opened in movie theatres Wednesday. “Harry Potter and the Order of the Phoenix” shattered records when it took in US$140 million in the U.S. from July 11 through Sunday, July 15.